Binissalem is a small town in the centre of Mallorca most famously associated with wine production. Surrounded by some of the island’s best vineyards and bodegas, the area is a must to visit for every connoisseur of wine.
Binissalem is situated where the Mallorcan plains meet the Serra de Tramuntana, making it a perfect spot for sports enthusiasts, where hiking and cycling take advantage of its varied terrain.
The area is also particularly beautiful, being surrounded by countryside filled with orange trees, vineyards and almond groves. The town itself is very authentic, with a lovely selection of restaurants and bars within it.
How to get to Binissalem
The town has great excellent transport links as it is just off the motorway that travels between Palma and Alcudia. In addition, Binissalem is also on the main train line from Palma, connecting to other towns in Mallorca.
History of Binissalem
Viticulture was introduced to Mallorca by the Romans with Binissalem standing as one of the most important regions for growing wine until the 19th century.
In recent years, the wine industry has been revived, with Binissalem being the first area to be awarded the Denominació d’Origen in 1990. The most popular wines of the region are made with the local Manto Negro grape, with local growers being passionate about their products to raise the profile of Mallorcan wine.
Things to do in Binissalem
The most iconic piece of historic architecture in Binissalem is the 15th-century Gothic church of Santa Maria de Robines. Many of the town’s buildings date back to the 18th century. Interestingly, in 1983 the Municipal Government of the Balearics declared Binissalem a historic-artistic site, giving it special protection from development.
Hiking and Cycling
Binissalem’s prime position near the Serra de Tramuntana makes it the perfect spot for sports enthusiasts, where hiking and cycling take advantage of its varied terrain.
Markets, Fairs & Festivals
Taking place in May, the annual Stone Craft Fair showcases traditional stone craft around the town. The fair coincides with a local produce celebration, making it a popular place for locals to come together at this time of the year.
In September, the Festa des Vermar takes place which is an annual wine festival that includes parades, grape-crushing and wine tasting contests in Binissalem. The festivities conclude with a harvest supper in which the town’s traditional dish, Fideus de Vermar, is served.
Furthermore, Binissalem’s weekly market is held every Friday in the town’s square by the church, offering a wealth of local delights.
Wine is the main attraction of the area with many visitors coming to enjoy the local vineyards for tours and tastings. Most of the vineyards have shops which means that you can take some of your favourite bottles home with you.
There are also lots of vineyards in the area who have wonderful wine tours and tastings. As well as the renowned Bodega Ribas, visitors will also find Bodegas Jose L. Ferrer which has quickly become the most famous name in winemaking on the island.
Eating out in Binissalem
For an authentic experience, head to Sa Caragolera where you can taste the Mallorcan delicacy of snails. Restaurante Terra di Vino is also a favourite amongst locals, serving great quality food at reasonable prices.
Alternatively, Es P’dal sits in an idyllic situation, specialising in Italian cuisine. Or, if you are looking to try some traditional pastries, then L’Exquisit is definitely worth a visit.
Accommodation in Binissalem
There are a selection of rural hotels in the area, with Agroturismo Es Quatre Cantons being particularly popular. This is a rural boutique hotel housed in a large old mansion that boasts a wonderful restaurant and bar.
In Binissalem villa rentals are also very popular, where you will find plenty of choice in the surrounding countryside. This type of accommodation appeals to those looking for space and a rural escape in Mallorca.